About Us

WHO WE ARE & WHAT WE DO

XP Music Futures is an annual 3-day music conference that takes place in Riyadh, amplifying music futures through our 4 key pillars: Talent, Scene, Impact and Innovation.

Through our conference, initiatives, and series, we are here to accelerate the growth of MENA’s music industry, paving the way for a robust music infrastructure that nurtures and sustains the growth of music pro’s, fans and dancefloors enthusiasts.

Our Vision

To create a sustainable and holistic MENA music industry

Our Mission

To build the regional music industry’s infrastructure with our pillars of talent, scene, impact, and innovation, creating music communities throughout our events and initiatives

Our Pillars

Talent

Scene

Impact

Innovation

Our Community

 INDUSTRY I EDUCATION I TALENT I POLICY MAKERS


XP Music Futures is a vibrant hub that brings together music industry professionals and creatives in an effort to bridge the gap between them and collaborate in fostering the region’s music industry of tomorrow.

From industry professionals and young creatives, to music and tech startups and government entities, everyone plays a part in shaping our region's musical landscape. 

Our History

In 2021, XP Music Futures was established to accelerate the growth of MENA’s music industry – launching with an annual 3-day music conference in Riyadh. With workshops, panel discussions, networking opportunities and multiple nightlife activations – XP is expanding pathways for music industry professionals of all backgrounds.