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The Loudest Music Festival in the Region!

SOUNDSTORM

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3 Day Music Conference | Riyadh, Saudi Arabia | 28 – 30 Nov, 2022

XP Music Futures

Experience Aravia

28 Aravian nights packed with 56 performances by Regional and International live acts & DJs

Aravia 

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The Region’s Leading Music Platform

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MDLBEAST is an entertainment company rooted in music culture. Based in Saudi Arabia and shared globally – we are here to amplify the unseen. We invest in talent, production and content.

As a lifestyle and entertainment experience brand, we create unmatched experiences & music events in Saudi Arabia and the region, and support music in the Middle East.

XP Music Futures was established to accelerate MENA’s music industry. We launched in December 2021 with a 3-day music conference in Riyadh, laying the building blocks for a thriving music industry.

With workshops, panel discussions, networking opportunities and multiple nightlife activations – XP is expanding pathways for music industry professionals of all backgrounds – enabling artists, designers, entrepreneurs and policy-makers to shape their music futures.

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XP Music Futures 2022

Our flagship event of epic proportions – Soundstorm is a multi-day multi-genre music and art festival in Riyadh, Saudi Arabia. Going back to where it all started. 



festival

Soundstorm 2022

 This ain’t your average block party – we're lighting up Al-Balad for two nights of music. The city will be bouncing in every genre - from hip-hop, to indie to electronic. Catch your favorites on five stages throughout the historic district – taking over traditional courtyards and Beastifying them. Join us for the first ever Balad Beast. It’s time to make history, again. 

Jeddah

Balad Beast

VibeLab Co-founder on Saudi Arabia's Music Push

Photo by Noctuary Events

Putting Saudi Music on the Map

XP Initiatives: Something for Everyone

DISCOVER BEAST FM

DISCOVER MDLBEAST RECORDS

Black

Citadel Blue

Pulse Tee - Citadel Blue

White

Pulse Tee - White

Pulse Tee - Black

Royal Blue

Night Beast Hoodie - Black

Night Beast Hoodie - Royal Blue

Night Beast Tee - Black

Night Beast Tee - White

Night Beast Tee - Citadel Blue

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Explore music in the Middle East from the region's music platform. Uncover Soundstorm festival - the loudest music festival in Riyadh, XP Music Futures & more. 

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SOUNDSTORM

The Region’s Leading Music Platform

MDLBEAST

EVENTS

XP Feed

The Sound

of MDLBEAST

NEW
BANI BEAST
ARRIVALS

Pulse Tee - Black

SAR 229.00

Night Beast Hoodie - Royal Blue

SAR 419.00

Night Beast Tee - Citadel Blue

SAR 229.00

Pulse Tee - Black

SAR 229.00

Night Beast Hoodie - Royal Blue

SAR 419.00

Night Beast Tee - Citadel Blue

SAR 229.00

SOUNDSTORM

The Region’s Leading Music Platform

MDLBEAST

EVENTS

XP Feed

The Sound

of MDLBEAST

NEWBANI BEASTARRIVALS

Pulse Tee - Black

SAR 229.00

Night Beast Hoodie - Royal Blue

SAR 419.00

Night Beast Tee - Citadel Blue

SAR 229.00

Pulse Tee - Black

SAR 229.00

Night Beast Hoodie - Royal Blue

SAR 419.00

Night Beast Tee - Citadel Blue

SAR 229.00

NEW
BANI BEAST
ARRIVALS