Elia Mssawir

Elia Mssawir, a Lebanese music industry veteran, has worked with industry giants like Snoop Dogg and Tinie Tempah while also nurturing emerging Middle Eastern talents. He founded a UK-based music company, booked tours for Middle Eastern artists, and later established Big Beards Entertainment in the UAE. Elia's exceptional contributions earned him the title of Entertainment Manager of the Year in 2019. He led the music for Expo 2020's opening ceremony and launched GXR Records in 2022, where he currently serves as CEO. Elia's journey showcases his passion, expertise, and dedication to talent development.