Cliff Fluet

Cliff has over 25 years’ experience operating at the cutting edge of Digital Media and advises companies globally on their legal and commercial strategies.
He was the founder of and still leads the Media & Entertainment Group at Lewis Silkin LLP and has advised many of the leading players in digital, social and brand entertainment is recognised as a thought leader on new business models for media particularly in the field of artificial intelligence, distributed ledger technologies and immersive entertainment and where they converge.
He is Managing Director at Eleven, offering strategic and commercial advisory services to companies in the realm of digital media advising many corporations on their response to Artificial Intelligence over the last decade. He has worked with some of the UK’s most innovative creative AI companies including Jukedeck, AI Music, Rotor, MyPart, Humtap, C-Works, DAACI and many others.
He is Chair of The Ivors Academy Trust, the charity for songwriters and creators and Deputy Chair of Help Musicians, the leading UK Music Industry charity.