VibeLab Co-founder on Saudi Arabia's Music Push
By James Hanley
May 08 2022
VibeLab Co-founder on Saudi Arabia's Music Push
By James Hanley
May 08 2022
A leading authority on protecting night time economy, community and culture, Leichsenring advises the territory to take note of the best practices and tools employed around the globe.
HUGE TRANSFORMATIONS ARE HAPPENING IN THE COUNTRY AND THEY’RE CREATING THE OPPORTUNITY FOR WHAT WAS PREVIOUSLY UNDERGROUND TO ENTER THE MAINSTREAM
Billed as the “most forward-thinking gathering of music leaders in the region”, XP is being organised by MDLBeast in partnership with the Saudi Music Commission and will feature leading cultural representatives and music industry experts from around the world.
Through workshops, panel discussions and roundtables, networking opportunities, and music activations, XP plans to expand opportunities for music industry professionals of all backgrounds including artists, entrepreneurs, creatives and policymakers.
Organisers say the conference is built on four key pillars – talent, policy, scene and impact – that will help to amplify the region’s music industry. The full programme will be released in due course.
Regional artists TamTam and Jeme have also been announced for the conference.
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Meanwhile, MDLBeast’s Soundstorm festival, which debuted in 2019, will return to Riyadh between 16-19 December, this time with a fourth day.
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