Ahmad Alghawanmeh

Ahmad heads Sony Music's all digital business for the Middle East region including partnerships with music services and content owners/artists while leading the wider teams looking after business development, marketing, operations and analytics.

He and SME team significantly helped grow the music eco-system through innovative collaborations with regional and global partners resulting in some ground-breaking firsts for the region as well as strategically introduced new licensing standards inaugurating new revenue channels for artists.